There are numerous methods to drive more leads from your website into your sales funnel, and with a bit of planning, they can be straightforward to implement. The key to driving online sales or leads is to use multiple methods and ensure a robust strategy behind each approach.
Not only has COVID-19 affected people’s social lives, but this microorganism has turned the macroeconomy on its head as well. These unprecedented times have witnessed an unprecedented change in consumer behaviors, buying habits, and attitudes.
The year 2020 has been a year of the coronavirus pandemic and economic turmoil. The current events have changed the dynamics of every business and industry, including digital marketing. Certain digital marketing trends started as a necessity. But as we head towards the end of the year, there is undoubtedly no reverting to “how things used to be.”
As a business owner, particularly of a small and medium scale business, it is only common to work with limited resources. While every company’s situation may be different, working with a digital marketing agency can be an excellent investment. Find out the key benefits of working with a digital marketing agency.
Digital is the trademark of the modern world which has created a whole new reality- the virtual reality– where the global community comes together as one. On the platform of the World Wide Web, the digital content is as diverse as the netizens who create, produce and promote it. It is then not surprising that digital […]
Personalisation has long been a ‘fantasy’ most marketers indulge in where they’re able to directly interact with individual consumers, whilst controlling the context and timing of the content that’s delivered. But as technology has improved – and data has become easier to generate – what might’ve been somewhat of an illusion before, is in fact […]
If you recently happened to turn on the television, surf the Internet or leaf through a magazine, you’ll noticed that “green” is no longer only the favorite color of environmental groups. “Green” has become “mainstream” and turned into a big business. The National Marketing Institute estimates that consumers with environmental concerns represent more than $230 […]
With today’s current political climate , ‘fake news’ is never too far from the agenda. It’s hard to know how much fake news is a product of today’s politics or how much of today’s politics a product of fake news? A lot of us enjoy satirical news sites such as The Daily Mash, The Onion or the more highbrow Borowitz Report. However, […]